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Enrollment in the Direct Social Assistance Program (ASD): Commitment to Social Well-being

The Moroccan government has launched the portal “www.Asd.ma” for the direct social assistance program. Applications can be submitted after registering with the National Population Registry (RNP) and the Unified Social Registry (RSU). After processing by the National Social Assistance Agency, a response is provided within a maximum of 30 days. The assistance, starting at the end of December, ranges from 500 to over 1,000 dirhams per family, depending on family composition and the number of children. The program aims to support families in need, with effective targeting based on the RSU. To address social and economic challenges, the project will require 25 billion dirhams in 2024, increasing to 29 billion annually from 2026. Two bills have been approved to facilitate implementation. The program aims to cover 60% of families not included in social security schemes, with an eligibility threshold set at 9.74 points. The registration in RSU until September 2023 includes 2.8 million households, laying the groundwork for significant social change. The “asd.ma” platform embodies the royal vision of solidarity and social progress

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Untitled Project – 2023-12-18T111150.658

Toward the Emergence of Berkane as a Sustainable and Innovative City: A Look Back at the Second Phase of the Moroccan VDI Labeling Program

In the second phase of the Moroccan VDI (Sustainable and Innovative City) labeling program, held in the presence of Governor Mohammed Ali Habouha and the Secretary-General, representatives from the BET SUD Study Office, as well as community leaders, heads of economic, social, cultural, and digital divisions, and service delegates gathered in the province of Berkane on Friday, December 15.

This stage focused on Berkane’s participation in the labeling program. The initiative aims to enhance collaboration in defining references for a sustainable and innovative city, based on feedback from the eight leading communities. A multidisciplinary panel of experts contributed to evaluating these reference areas, including self-assessment. The references that will form the basis for Moroccan signage have been established and will be used to name new communities in the future. The program’s main objective is to improve quality of life by implementing local policies that preserve the environment, reduce social and economic disparities, and enhance public services. In this context, Berkane was chosen due to its distinctive features and forward-looking vision, having received awards in Bucharest and Seoul.

Each division presented projects across various domains, including infrastructure enhancement, digital technology utilization, road network development, improvement of property tax systems, archives management system development, enhanced hospitality services, and fleet management. Culturally, the city hosted a national arts festival and introduced initiatives related to theater, sports, and music. Agreements were also signed to strengthen cultural exchanges, including the renovation of an existing cinematheque and the construction of a new one. Berkane also strives to promote citizen participation through a system for documenting issues requiring attention from authorities, as well as improvements in the development of geographic information systems for urban and rural transportation, along with the BHAS project—a “Effective Solution for Stray Animal Control.

To approach the third phase, project prioritization and document consolidation are necessary to ensure continued success and ongoing improvement in implementing projects that promote sustainable development. This stage requires a robust strategy, including defining sustainable objectives and measuring impact through measurable indicators

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Untitled Project – 2023-12-12T115117.769

Berkane: A Gateway to Economic Future – Strategic Meeting with the Romanian Delegation

In the midst of a dynamic transformation, the Province of Berkane is resolutely committed to openness, fueled by a constant pursuit of strengthening cooperation, partnerships, and exchange of experiences. A pivotal moment in this evolution occurred on Monday, December 11, during the visit of a Romanian delegation led by the economic counselor of Romania, accompanied by prominent investors. The reception orchestrated by Mr. Mohamed Ali Habouha, Governor of the Province of Berkane, and Mr. Mohammed Jelloul, President of the regional council, symbolized the crucial importance of this meeting. The delegation was also honored by the presence of distinguished representatives from the Union of Moroccan Enterprises, the Regional Investment Center, the Chamber of Commerce, Industry, and Services, and other key institutions.

Under the banner of strategy, this visit combined in-depth presentations with field visits, highlighting the diversity of local economic institutions and infrastructure. The underlying objective was twofold: to open new investment perspectives on one hand, and to strengthen the foundations of fruitful mutual cooperation between Romania and the Berkane region on the other.

Exchange and discussion moments explored potential synergies between the two parties, laying the groundwork for future collaboration. The delegation had the opportunity to familiarize themselves with local initiatives, ongoing economic projects, and emerging investment opportunities. Meanwhile, the Moroccan hosts presented the distinctive assets of the province, its economic potential, and the advantages offered to investors.

Beyond mere exchanges, this visit built a tangible bridge between the two entities, reinforcing ties and paving the way for lasting partnerships. The active involvement of local economic and institutional actors not only made this meeting informative but also conducive to the emergence of strategic alliances beneficial to both sides. Berkane positions itself as an open door to economic prosperity, marking this strategic rendezvous with the Romanian delegation as a crucial milestone toward mutual prosperity

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Untitled Project (97)

Memorable Day of Social Engagement: Minister of Insertion, Solidarity, and Family Shines in Berkane

The province of Berkane, a vibrant testimony of dynamism and vitality, experienced an exceptional day with a diverse program including inaugurations, visits, exhibitions, and exchanges. The day began in the presence of Ms. Aouatif Hayar, Minister of Insertion, Solidarity, and Family, Mr. Mohamed Ali Habouha, Governor of the Province of Berkane, Mr. Mohammed Jelloul, President of the Provincial Council of Berkane, and an elite of actors involved in the social and economic inclusion domain.
The program started at Dar El Atfal, the children's home, a center managed by the Islamic charitable association - Berkane pole. This center mainly aims to shelter and feed children in precarious situations, while providing them with social and educational support. The renovation of the center did not only focus on the physical aspect and facilities but also enriched the program and vision of the center, placing more emphasis on constructive activities aimed at improving the cognitive abilities of children.
In continuation of the commitment to childhood, which is at the heart of royal orientations and development programs in the province of Berkane, a second visit was made to the center for the rehabilitation, support, and development of children. This center takes care of children in situations of social and financial precariousness, offering them a living environment that preserves their dignity and ensures their safety and future.
Moving from urban to rural, another inauguration took place in Ain Reggada. A center for the development of children and youth was opened, also serving as an associative center in the same municipality. This center offers a range of activities aimed at enhancing the abilities and talents of children and youth in rural areas, such as a library, a space dedicated to music, a digital space, as well as a video game space for entertainment. These initiatives aim to reduce and combat any form of insecurity that may threaten children or youth, such as delinquency, school dropout, violence, and homelessness, by providing a refuge and a space for talent expression.
An exploratory visit was also undertaken to the center for support and accompaniment of emerging cooperatives, private initiative, and self-employment, in order to understand closely its raison d'Être, its beneficiaries, and its programs. This center is the result of Berkane's human development initiative, aiming for effective social and economic inclusion of youth and women in the province through entrepreneurship programs, from project conception to implementation, whether it's startups or cooperatives.
The minister's day concluded at the Al Fadl center, an emblematic establishment in Berkane, serving as both a training center in various trades and an incubator for youth and women. Agreements were signed between the Ministry of Social Insertion and Solidarity, the province of Berkane, the Al Fadl center, and the provincial council, regarding the construction and development of a training and reception space for women and children in precarious situations. Additionally, an agreement was established between the Ministry of Social Insertion and Solidarity and the Family, the province of Berkane, the provincial council, and the municipality of Ahfir for the construction and development of a center dedicated to children with specific needs within the municipality of Ahfir.

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Untitled Project (85) (1)

European Union in Morocco Engages in a Coffee Talk in Berkane: Diving into the Heart of the Cultural Industry

On Friday, December 1st, the Complexe Majal Berkane for Innovation and Territorial Intelligence hosted a unique cultural event. Cultural stakeholders came together for a "Coffee Talk," an initiative organized by the European Union in Morocco under the EU Jeel ØŽŲŠŲ„ connect project. This event brought together a dynamic group of young people and cultural associations.

The central theme of this gathering was the cultural industry, a topic that generated great interest among the participants. Throughout the day, exchanges were rich in ideas and shared experiences, highlighting the importance of culture and its industry in the development of nations as well as their economic and social growth.

Discussions were led by key players in the cultural industry, who shared their inspiring journeys and the challenges they have faced. These testimonies offered valuable insights into the different facets of this dynamic industry, highlighting both its opportunities and challenges.

Young participants, true agents of change, also had the opportunity to speak and share their innovative perspectives on the place of culture in contemporary society. The cultural associations present contributed to the diversity of viewpoints, emphasizing the importance of collaborative initiatives in promoting cultural richness.

The usefulness of culture was at the heart of the debates, with speakers highlighting its essential role in building national identity, preserving heritage, and strengthening social ties. In addition, the economic impact of the cultural industry was highlighted, demonstrating how it can significantly contribute to a country's economic growth.

This gathering went beyond mere discussion and also opened the way for new collaborations and partnerships. Participants expressed their commitment to working together to strengthen the cultural industry in the region and explore innovative ways to promote culture.

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Untitled Project (79)

Exploring the Future: El Kaoutar Students Dive into Innovation at Majal Berkane

On Wednesday, November 23rd, students from the private institution El Kaoutar embarked on an exciting journey into the heart of innovation and territorial intelligence by visiting the Majal Berkane complex. This educational initiative, focused on digital technology and artificial intelligence, allowed students to get a firsthand look at how these technological advancements are transforming and enhancing life in the city of Berkane.

The visit provided a captivating immersion into a range of innovative projects initiated by the teams at Majal Berkane, positioning the city at the forefront of the digital revolution.

  1. Intelligent Traffic Management: Students had the opportunity to explore the behind-the-scenes of the "Intelligent Traffic Management" project. They discovered how cutting-edge technologies are used to regulate traffic flow, minimize congestion, and optimize movement within the city. This initiative demonstrated how technology can be a powerful tool for improving urban mobility
  2. Electric Charging Stations: The transition to more sustainable mobility was highlighted with the "Electric Charging Stations" project. Students were able to understand how Berkane is actively promoting electric vehicles by facilitating access to convenient charging points, thus contributing to a more environmentally friendly city.
  3. Berkane We Can: The visit also shed light on the community project "Berkane We Can." Students explored how technology is used as a catalyst to mobilize the local community. Online platforms encourage citizen participation, thereby strengthening Berkane's social fabric.
  4. Tech Center: The Tech Center, a true epicenter of innovation, captured the students' imagination. This research and development space is dedicated to creating innovative solutions. Students had the opportunity to engage with passionate professionals and discover the latest technological advancements.
  5. Incubation Center: The visit concluded at the Incubation Center, a space dedicated to supporting local start-ups. Students met dynamic entrepreneurs and understood how Majal Berkane encourages the creation of innovative businesses, nurturing the city's entrepreneurial ecosystem.

This immersive experience allowed students to envision a futuristic Berkane propelled by innovative projects. Berkane's smart city reveals itself to be a laboratory of ideas where innovation and technology combine to shape a promising future.

 

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Untitled Project (12)

Glow of Independence: Celebration and Recognition at the Al-Fadl Center for Human Development in Berkane

On the memorable occasion of the glorious Independence Day, the Al-Fadl Center for Human Development in Berkane organized, on November 18th, an event of recognition graced by the distinguished presence of Mr. Mohamed Ali Habouha, Governor of the Province of Berkane, and Mr. Mohammed Jelloul, President of the Provincial Council. Also present were the presidents of the various municipalities of the Berkane province, educational executives, and the parents of the beneficiaries, all gathered to celebrate the completion of the trainees' period of training.

The center, dedicated to human development, currently has 317 beneficiaries and 50 trainees, specializing in various fields such as hairdressing, cooking, sewing, and carpentry. Its commitment is to ensure the continuity of youth education, empower them to access the job market, while contributing to the reduction of both material and moral violence. The Second Chance program of the New Generation represents an educational product with comprehensive qualifications.

Governor Mohammed Ali Habouha played a crucial role in the development of the center by giving it attention, affection, and support. Similarly, the president of the provincial council made significant contributions by providing various services, including the installation of solar energy and the construction of three sections. Benefactors also played a commendable role, and the praiseworthy efforts of the educational executives were particularly highlighted.

The ceremony was marked by the presentation of certificates and awards by the governor to the graduates of the 2023/2022 group, also known as the Independence group. A symbolic celebration of the success of the trainees and the dedication of all stakeholders involved in this innovative project.

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Seminar by Majal Berkane at the Polydisciplinary Faculty of Nador: A Deep Exploration of Precision Agriculture

The opening of Berkane's ecosystem to the university and scientific research reflects a vision firmly focused on the future. By fostering close collaboration between local stakeholders and academic institutions, the province of Berkane is committed to a development dynamic centered on knowledge and innovation. This openness not only enriches local knowledge but also stimulates scientific research by leveraging the skills and resources of universities. The values of sharing and transferring knowledge occupy a central place in this approach. The transmission of knowledge thus becomes an essential lever for progress, creating an ecosystem where education and research harmoniously converge. This promising approach strengthens Berkane's social and economic fabric, placing education as a cornerstone of sustainable development.

In this perspective, the seminar titled "AIOT-Enhanced Ecofarming with ESKE: an Environmental Solution for Knowledgeable Ecofarming," led by Dr. Zakaria CHAROUH, Director of the Innovation Lab at Majal Berkane for innovation and territorial intelligence, is part of the "Precision Agriculture" module. The ESKE project aims to promote sustainable agriculture and inclusive local growth, thus ensuring efficient resource management. This initiative is based on the integration of advanced technologies related to the Internet of Things and Artificial Intelligence (AIoT), allowing for complete automation of the irrigation process to provide farmers with advanced and affordable technology, ensuring economical use.

This initiative embodies a bold approach by the leaders of the Berkane territory and the local development company Majal Berkane, seeking to leverage technological advancements for the benefit of the territory. It involves a dedicated and multidisciplinary team specializing in AIoT, environment, agriculture, and social sciences. With the ultimate goal of scaling the project to a larger extent, the ESKE program is committed to promoting sustainable development while maintaining an economical and accessible approach for local farmers.

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Berkane's Participation in the International Conference on Future Services and Industry in Rabat

The International Conference on Future Services and Industry (ICSIF) 2023, held in Rabat on October 25th, proved to be an essential platform for communication among experts, researchers, academics, and industry professionals worldwide. The fundamental objective of this conference was to explore the latest trends and developments within the future industry while fostering the exchange of ideas, research, and practical experiences in various specialized fields.

The thematic axes of the conference covered a range of future technologies such as robotics, augmented reality, the Internet of Things, blockchain, and artificial intelligence. Special attention was given to the impact of these technologies on industrial operations, as well as on the fourth industrial revolution sector, emphasizing its implications for infrastructure, environment, efficiency, and competitiveness.

Dr. Zakaria Charouh, Director of Innovation Lab at Majal Berkane, was invited as a representative of the Berkane province in the fields of artificial intelligence and digital creation. This invitation stemmed from his significant contribution to several projects aimed at the development of the territory, including the E-Moulouya project.

The conference also highlighted case studies illustrating successful applications of the future industry while exploring best practices for its implementation and integration into industrial operations. Furthermore, it examined the ethical implications associated with the transition to this ever-evolving field.

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